Bayinteractive
Design and development for mobile, web, and desktop.575 Sutter Street, San Francisco | 415-529-5000
Our Process
Understanding
A strong knowledge base is imperative to develop appropriate content and engaging concepts.
Bayinteractive will interview product and marketing managers to gain an understanding of the offering and help define the direction and tone of the presentation
Scriptwriting
A strong knowledge base is imperative to develop appropriate content and engaging concepts
Concept Development
Bayinteractive will work with you to interpret and develop any ideas that you have to ensure that your often.
Wireframing
The approved script will be iterated in the form of figurative graphics, to confirm the logical flow of..
Asset Review
Any remaining graphic requirements will be identified to determine what needs to be sourced from stock libraries or created as original artwork.
Look & Feel
Brand identity usually plays a leading role in the creative design process, incorporating company logos, corporate color schemes and product images as appropriate.
Storyboard
When the overall look and feel has been refined and approved, the wireframe is developed as a full static storyboard. Asset placement and animation key frames are reviewed to confirm the graphic interpretation of messaging.
Animation
Once all static artwork and additional media assets have been created and approved, Bayinteractive will commence work on animating all relevant content
Audio Synchronization
The voice-over will set pace of the animation, as visual concepts are closely linked to the narrative.
Playback Controls
Online video has become an integral part of everyday web experiences and, as such, your viewers will expect to have full control of the playback.
Voice Over
Bayinteractive will work with experienced, professional voice-over artists to identify the most appropriate tone.
Art
All original artwork is designed and developed to provide context and identifiable visual representations of product.
Video
Bayinteractive can work with you to produce high quality video footage of products or 'live' presenters.
Photo
Photography can often be a valuable addition to contextualize products.
Final Products
The ubiquity and flexibillity of the Flash platform combined with our experience and knowledge of optimized development practices means that your content can be easily and cost effectively deployed across multiple platforms.
We make sure your development budget provides the widest audience exposure and greatest returns.
Tracking
To ensure a successful rollout of your interactive content or application, it's vital that we track the patterns of user behaviour and determine where bottlenecks exist or improvements can be made.
We have extensive experience of integrating with Google Analytics, Omniture and also offer our own Flash centric sophisticated tracking system called SWFTracker.